Our global economy can be a double-edged sword for small business owners. Sure, it’s amazing to be able to reach customers all over the world with the stroke of a key and a click of a mouse, but it also means that your competition has grown exponentially. Our international market makes for international competition, so now you are competing for the same customers as other businesses in your...
Common E-Commerce Mistakes = Lost Sales
This is a guest post courtesy of Kirsten, and how your ecommerce site could very well be leaking money like perforated balloon leaks air. If you don’t have an ecommerce site, but do still sell stuff online, then pay attention as well, because these tips could easily be transferred to you too. Ready? Set? Go! (As in read. Duh. hehe) There is a tremendous amount of competition in the world of...
5 Steps to Creating a Killer Internet Marketing Strategy
This is a guest post by Mr. Jason Capshaw. I always say you need a plan and an end-goal in mind with your business, even if a loose one and this holds true for your Internet marketing strategy as well. Some solid advice, so please make him feel welcome in the comments below! I went into my first meeting with a respected computer hardware company to discuss their internet marketing plan. They had...