Tagsuccess

Copywriting for Uninitiated Business Entrepreneurs

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Photo by YlvaS A light bulb moment happens occasionally. And during this moment… it occurred to me today that perhaps a bit of organization to Big Girl Branding’s content could be in order.  With that in mind, here is the first of many (I hope) to come “cornerstone pages”, “pillar pages”, or “tutorial pages”… whatever particular handle makes...

Big Biz, Small Biz-Why the Former Succeed and the Latter Fail

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There it is folks, in black and white. There are just some things in this world that can’t be denied and the fact that small businesses fail despite the best efforts of the people behind them is just one of the many things in life we might not “get” but still have to swallow. And what a bitter pill it is!  Or maybe it’s more akin to swallowing nails, whichever metaphor suits your drama...

5 Movies Every Entrepreneur Should Watch This Very Weekend- No Excuses!

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Alright, so I know you’re busy and have a ton of stuff on your plate… who doesn’t? But really… you can’t be so terribly busy that you can say no to watching a few great movies for your weekly dose of R and R can you?  (Don’t answer that, just watch them anyway!) And yes, I know I’m demanding. I understand that you may have a lot weighing on your mind these days, what with your new business...

Writing Your Way to Entrepreneurial Success- A Winding Roadmap to J.O.B. Freedom

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Working a J.O.B. sucks. And I can say that because I used to work one.  A back-breaking one at that. And now I don’t. Yay me! I’m J.O.B.less! Does that make me a slacker? Not even. That makes me 100% self-employed.  100% self-sustaining. 100% entrepreneur and singer of freedom and contentment.  Now I don’t say that to brag, not at all.  If you met me in person you’d find I’m pretty humble 99.87%...

Success Minus Stress Equals Self-Employed Heaven

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Businesses are like bodies.  Sorta. The healthier they are, they longer they last. As a self-employed individual, you’re like the heart and soul of your enterprise. You are the central core of everything and you can’t afford to break down. Losing grip on things can not only mean a loss of profit but it can also be quite demoralizing.  Think lots of tears, pints of Ben and Jerry’s, and a cave like...

8 Things No One Told Me about Being a Grown-Up and Running a Business

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You know, I’m inclined to think just about everyone wants to start their own business these days.  We all harbor secret, fetish laden dreams of ‘sticking it to the man’ someday soon. Or swimming around like dolphins in gargantuan pools of money circa Scrooge McDuck. Alright, so maybe that last one is just me. OK fine! So maybe they’re both just me… but you know I’m getting warm! Entrepreneurship...

Do You Limit Yourself and Your Success?

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Being an entrepreneur takes guts. Yes there can be some glory in it (hmnn… or maybe that’s just in my own secret little dreams and fantasies…) but there can also be a lot of pain, fear, doubt and disillusionment. Self-employment isn’t easy and anybody who tells you it is… they’re lying through their scummy little teeth and you should knock a few out just for kicks.  Yes, I’m bloodthirsty...

Top 10 Reasons a Skilled Copywriter is an Asset

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There are a number of reasons why so many businesses fail in their marketing efforts. But it mostly boils down to using bad or ineffective copy in their campaign’s and/or not knowing WHERE exactly to focus their marketing efforts for the maximum ROI. Preventing such a disaster from happening to your own company is fairly straightforward. If you have the resources, consider hiring a business...

Focus on the Aftertaste

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Whether writing a sales letter, or making a presentation, you should always pay attention to what you are leaving your prospect with. The aftertaste of doing business with you. The bottom line in snagging a life long customer and not just a one off is to leave them feeling like you care about them and their success or quality of life. If they feel like the only thing you care about is making the...

Editor

Cori (that's me!) is a wildly hire-able freelance writer as well as the creative brains and dubious brawn behind this blog you're reading right now, My Name is Cori, & Salt, Light, and Faith. Oh and you might also call her an author. Visit C.B. Stone Books for more.

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Have a question? Need a quote? Feel free to reach out via my contact page, and I'll reply as soon as possible. You can also check out my new website at MyNameisCori.com for information on content retainers and portfolio links.

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