What to Do When Your Biz Morphs into a Big Fat #FAIL


I have a caveat for you: no matter how well-prepared you are for any eventuality in your business, no matter what you do to avoid all possible problems, you will never be able to ensure your success 100 percent. Contrary to the popular adage, all’s NOT fair in love and war. And make no mistake. Business is war, complete with state-of-the-art technology and sly tactics to outdo the competition. ...

Big Biz, Small Biz-Why the Former Succeed and the Latter Fail


There it is folks, in black and white. There are just some things in this world that can’t be denied and the fact that small businesses fail despite the best efforts of the people behind them is just one of the many things in life we might not “get” but still have to swallow. And what a bitter pill it is!  Or maybe it’s more akin to swallowing nails, whichever metaphor suits your drama...

Success is Easy… Sell What People REALLY Want


If you think providing people with what they want guarantees your success, you better make room to reconsider that thought as it’s only half the truth. In the book The Secret of Selling Harry Browne preaches: “The mistake most individuals make is in using their own values to determine what other people want. The individual who succeeds will be the one who provides people with what they want...


Cori (that's me!) is a wildly hire-able freelance writer as well as the creative brains and dubious brawn behind this blog you're reading right now, My Name is Cori, & Salt, Light, and Faith. Oh and you might also call her an author. Visit C.B. Stone Books for more.

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