Maybe exhibition shows are right for you and your biz, maybe they aren’t. Only you can know that. However if you have decided to dip your toes in the water and exhibit at a show for the first time, you need to know you’re probably not the only biz thinking along those same lines. Exhibitions and trade shows present a wealth of opportunities to promote your brand, products, and...
Why Pitching a Client is Like a Job Interview and Why It Isn’t!
Howdy dahling BGB’er. Hope you had a fabulous New Year and 2012 has started with an appropriate bang. This is a guest post contributed by Chris Farnell on why pitching a client is similar to a J.O.B. interview… and then again… why it isn’t! He makes several good points, with the very last point being my love-hate favorite. 😉 How about you? Got ideas on ways a pitching a...