Building a strong brand identity can be challenging. Whether you are new business owner or have been in the game for years, you should be thinking about the way your business is established in the marketplace. Thinking through the key elements of brand identity can help you succeed in acquiring new customers and retaining old ones. One of the most important steps is choosing a target niche. After...
This is a guest post courtesy of Amanda with her take of the top 5 oddball (yet oddly effective) promotional items you might want to consider implementing for your business and brand. I personally love the fuzzy frizzy finger duster and the magic answer ball. Another cool item I’ve seen used in the past are those small round rubberish things that people can use to twist the lids off of jars...
This is a guest post courtesy of Miz Sara Mackey on exactly how you can come up with that pesky little thing called money to fund your start-up idea. Yes it involves those damn business plans. Yes it involves potentially begging your family and friends for a wad of cash. Just remember to give them Sara’s disclaimer and make them aware they may not get their investment back! And as a final...
These days, entrepreneurship isn’t just for the mature and experienced adult genre. More and more youngsters (and I do say that with grain of salt, being in between mature and youngster m’self!) are dipping their toes into the self-employment realm, dreaming up the next big start-up that’s going to make all their dreams come true. And honestly, why the hell not? Success in the...
Cori (that's me!) is a wildly hire-able freelance writer as well as the creative brains and dubious brawn behind this blog you're reading right now, My Name is Cori, & Salt, Light, and Faith. Oh and you might also call her an author. Visit C.B. Stone Books for more.