The Successful Biz’s Not So Secret, Secret- Knowing and Using your Brand Identity


This is a very thoughtful guest post courtesy of Chris.  Branding yourself (at least in my book) really boils down to knowing who you are, both as an individual and as a business and communicating it clearly. It’s ultimately a way of differentiating yourself from the  pack, in a way that’s real and resonates with your people. Do it well, and you will reap the rewards. Don’t...

Finding and Defining Your Brand and Voice


We all want to be that Super Brand one day. You know, like Coca Cola and Pepsi, or McDonald’s and Burger King. These are super brands that have now become such a part of our society that we “know them”. We know the “voice” of our favorite brands. We understand that they have a personality and identity and we follow them because they reflect our “likes and beliefs” closest. These brands took...

5 Tips for Creating Compelling and Inspired Online Content


This is a guest post courtesy of Alessandra (love her name!). It’s a fave sorta topic around BGB land since I am a freelance writer whose biz revolves around online content (just a smidge). Since writing is essentially BGB’s bread and buttah, feeling a bit stuck some days is pretty common. We can’t all be creative geniuses 24/7 right? Hehe  Fortunately Alessandra is to the...

On @Copyblogger- 3 Steps to Finding Your…


This is a guest post I wrote just before my dad died, that went live on Copyblogger not too long ago.  It’s gotten an excellent response thus far, and if you’re a writer struggling to be “you”, it might do you some good to read it. 😉  Thoughts, comments and feedback can be left on Copyblogger or shot to me via email.  XoXo BGB’ers!


Cori (that's me!) is a wildly hire-able freelance writer as well as the creative brains and dubious brawn behind this blog you're reading right now, My Name is Cori, & Salt, Light, and Faith. Oh and you might also call her an author. Visit C.B. Stone Books for more.

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Have a question? Need a quote? Feel free to reach out via my contact page, and I'll reply as soon as possible. You can also check out my new website at MyNameisCori.com for information on content retainers and portfolio links.

Since revamping my website with revitalized copy and search engine optimization, my client load has more than doubled. What has really surprised me is the number of people who come to my office saying that the copy on my website is what got them to call me.

People feel like they get a real sense of me before coming to meet me. This is amazing and means so much in a field often clouded with fear of the unknown. Cori was fantastic to work with in that she went above and beyond to really get what I needed my copy to say and HOW. I think it required a lot of patience on her part and I am so thankful I trusted her to help! Thanks Big Girl Branding!!

Melissa Hargrave, HillCountryTherapy.com

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