This is a very thoughtful guest post courtesy of Chris. Branding yourself (at least in my book) really boils down to knowing who you are, both as an individual and as a business and communicating it clearly. It’s ultimately a way of differentiating yourself from the pack, in a way that’s real and resonates with your people. Do it well, and you will reap the rewards. Don’t...
Finding and Defining Your Brand and Voice
We all want to be that Super Brand one day. You know, like Coca Cola and Pepsi, or McDonald’s and Burger King. These are super brands that have now become such a part of our society that we “know them”. We know the “voice” of our favorite brands. We understand that they have a personality and identity and we follow them because they reflect our “likes and beliefs” closest. These brands took...
5 Tips for Creating Compelling and Inspired Online Content
This is a guest post courtesy of Alessandra (love her name!). It’s a fave sorta topic around BGB land since I am a freelance writer whose biz revolves around online content (just a smidge). Since writing is essentially BGB’s bread and buttah, feeling a bit stuck some days is pretty common. We can’t all be creative geniuses 24/7 right? Hehe Fortunately Alessandra is to the...
On @FreelanceWritingGigs- Write and Be Merry- How to Make a…
Howdy hoo BGB’ers! Just wanted to give you the heads up on a guest post that went live last month, but I missed the public unveiling somehow and failed to share it with you guys! So here ’tis if you’re so inclined. Enjoy and I’d love comments, sharing and feedback as always!
On @SocialMediaSun- #moxierules 3 Important Steps to Give Your Blog…
Howdy ladies and gents. Just wanted to direct you to a guest post of mine that just went live today. We’re talkin’ balls, kahunas and grits! 😉 Hope you enjoy and if you do I’d love for you to share it or leave me a comment and tell me how you’ve got moxie too.
On @Copyblogger- 3 Steps to Finding Your…
This is a guest post I wrote just before my dad died, that went live on Copyblogger not too long ago. It’s gotten an excellent response thus far, and if you’re a writer struggling to be “you”, it might do you some good to read it. 😉 Thoughts, comments and feedback can be left on Copyblogger or shot to me via email. XoXo BGB’ers!