Tagvoice

The Successful Biz’s Not So Secret, Secret- Knowing and Using your Brand Identity

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This is a very thoughtful guest post courtesy of Chris.  Branding yourself (at least in my book) really boils down to knowing who you are, both as an individual and as a business and communicating it clearly. It’s ultimately a way of differentiating yourself from the  pack, in a way that’s real and resonates with your people. Do it well, and you will reap the rewards. Don’t...

Finding and Defining Your Brand and Voice

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We all want to be that Super Brand one day. You know, like Coca Cola and Pepsi, or McDonald’s and Burger King. These are super brands that have now become such a part of our society that we “know them”. We know the “voice” of our favorite brands. We understand that they have a personality and identity and we follow them because they reflect our “likes and beliefs” closest. These brands took...

5 Tips for Creating Compelling and Inspired Online Content

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This is a guest post courtesy of Alessandra (love her name!). It’s a fave sorta topic around BGB land since I am a freelance writer whose biz revolves around online content (just a smidge). Since writing is essentially BGB’s bread and buttah, feeling a bit stuck some days is pretty common. We can’t all be creative geniuses 24/7 right? Hehe  Fortunately Alessandra is to the...

On @Copyblogger- 3 Steps to Finding Your…

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This is a guest post I wrote just before my dad died, that went live on Copyblogger not too long ago.  It’s gotten an excellent response thus far, and if you’re a writer struggling to be “you”, it might do you some good to read it. 😉  Thoughts, comments and feedback can be left on Copyblogger or shot to me via email.  XoXo BGB’ers!

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Cori (that's me!) is a wildly hire-able freelance writer as well as the creative brains and dubious brawn behind this blog you're reading right now, My Name is Cori, & Salt, Light, and Faith. Oh and you might also call her an author. Visit C.B. Stone Books for more.

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