This is a very thoughtful guest post courtesy of Chris. Branding yourself (at least in my book) really boils down to knowing who you are, both as an individual and as a business and communicating it clearly. It’s ultimately a way of differentiating yourself from the pack, in a way that’s real and resonates with your people. Do it well, and you will reap the rewards. Don’t...
The Successful Biz’s Not So Secret, Secret- Knowing and Using your Brand Identity
T
