Howdy boys and girls. As March is the start of Women’s History Month and today specifically is celebrating the 100th anniversary of International Women’s Day, I felt this guest post by female advocate Susan Bulkeley Butler only fitting and proper. Susan is the author of Women Count- A Guide to Changing the World. I will be writing a more in-depth review of the book at a later date...
This is another guest post by dear James. I thought it suitable as we discussed colors and branding earlier in the week. Now James will talk to you about designing a killer poster that can then be printed out and used shamelessly as a wicked promo tool for your biz. And incidentally, colors happen play a huge role in their creation! 😉 If you’re a person who enjoys designing posters, you can...
First of all- Happy V Day BGB’ers! Pink and Red are the colors of the day, and tell me… what sort of images do they invoke to you? Think about that as you read, and be sure to drop your comments in the comment section below. Do you feel all warm and love-y and well… Valentine-y? Sometimes when you’re busy preparing a new branding strategy and writing your brand story you get...
This is a guest post by Nitin, who has some excellent advice on marketing yourself effectively as a freelancer. And as Carol Tice says, freelancing is the future people, so let’s get creative! When you move from the safe world of a corporate job to the big, bad (okay, it’s not so bad) world of freelancing, one thing you will need to do for yourself, apart from doing your own budgeting and making...
This is a guest post by the lovely yet quirky Jess, aka Jessilicious with her take on the importance of an eye-pleasing, action-inducing website. She offers tips to help you spruce up your little slice of cyber real estate and put it to work for you, instead of allowing it to work against you. Make her feel welcome by dropping your comments in the comment area below this post. Your website can...
This is a guest post by James Adams. While I’m the first to say branding is about more than just a few business cards and a slick logo, branding literature is still important. Really, there’s something to be said for putting your best foot forward, and quality business cards can be a marketing tool well worth the investment, that allow you to do exactly that. So keep reading for some...
Dork Alert: Due to some quirky techie shite, (OK fine, my admin duty #failure) the recent guest post by Jess didn’t display her bio. It’s now corrected, and you can find out even more about her at Jessilicious.com. Most people think that once you get yourself established as a “household name” you can sit back, relax and wait for clients to come a-knocking at your door, asking for...
This is a guest post from fellow blogger (and BGB reader!) Jess- who likes to yammer on about being irresistible and such by embracing your inner “quirk”. Luckily “quirk” doesn’t translate into jerk and she’s really quite charming. So I’m happy to have her throw her 2 cents in on BGB. Please do your verily best to make her feel welcome, so we can strong...
Did you ever think that being “cool” was just for teenagers, wannabes and people with nothing else to do with their time? Think again. In the cutthroat world of business, there is nothing more important than projecting an aura that makes your brand sparkle from head to foot. Yes, sparkle my friend. As in being ridiculously interesting. Because in this day and age of digital technology, social...
OK BGB’ers… today I’ve done something a bit different. I was feeling mildly bored with the typical blog post and decided to exercise my creative muscle a bit. I decided to use the term kick ass branding, and create a blog post from all the letters, with thoughts on how it relates to building… well… a kick ass brand. Once I was done, I realized that while this post was supposed to be about...
Cori (that's me!) is a wildly hire-able freelance writer as well as the creative brains and dubious brawn behind this blog you're reading right now, My Name is Cori, & Salt, Light, and Faith. Oh and you might also call her an author. Visit C.B. Stone Books for more.