Writing good copy ain’t always an easy task. Some folks manage to do it reasonably well, and some folks manage to mangle it beyond repair. The problem a lot of people run into is trying to be ‘too creative’. Yeah, I know, TOO creative? Who KNEW there was such a thing! But alas, there is, and it happens a lot when people are trying to write sales copy. They are so focused on...
Sometimes It Pays To Be Direct
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