This is a guest post by Carol Montrose. Networking today is vastly different than “the old days”. Romancing old clients, and seducing new clients used to be a face-to-face production… now… not so much! Carol explores the way things have changed, and how you can enhance your image today. 2010 style if you will. Networking doesn’t mean the same thing today as it did...
This is a great guest post from Kyle… I simply had to run it today because it was too good a piece NOT to share with you all and offers some killer examples of branding at it’s absolute finest. So happy reading BGB’ers and be sure to let us know in the comments below if you know of other killer branding examples, large or small. There are plenty of companies out there that are...
Photo by Dustin Diaz First up- a fracken disclaimer because you know I need one: I am NOT a doctor, a psychologist, or any other thing that ends in “ist”. So take whatever I say next with a grain of salt, not as gospel truth. Kay? They say that there’s a difference between hearing and listening. Hearing in my book is when something goes in one ear and right out the other. It’s ‘heard’ and...
Introducing Mars Dorian… a fellow blogger with a passion for branding and being unique… kind enough to guest blog for me. I hope you all enjoy his fire, I know I do! Hello fellow digital crusaders, I’m sure you’re very busy with expanding your online presence – hey, I know you want YOUR piece of the cake! And if you want to make a splash that causes ripples, you have to...
This is another guest post by Miz Sarah Harris. You can check out her last post on beating writer’s block if you’re feeling squirrely. Either way, enjoy her latest! In this troubling economy, even those of us with higher education are having a hard time finding jobs that would have been readily available a few short years ago. With graduates from masters programs taking work as...
If you’re a business owner or entrepreneur, you already know a little something about the term branding, or at the very least have heard it’s something important you need to start doing. The problem is that many people think branding is simply slapping up a logo and being done with it.
Um… no. Not quite.
As a freelancer you are the ‘Big Cheese’ when it comes to your business. You are ‘Head Honcho’ and your brand is YOU. So it’s important to keep that in mind when going into business for yourself. * You are responsible for the world’s perception of you and your services. * You are responsible for marketing yourself and creating a name for yourself. * You are responsible for following-up on leads...
If you are running a small business, YOU are the business. Even if you’re actually selling a product, what you’re really selling is yourself and your service. So how do you sell yourself? Legally that is? :) First of all, be accessible. Set up your business so that your clients can contact you, personally. Doesn't have to be a phone number, but email access is great. Have a website, check (and...
Cori (that's me!) is a wildly hire-able freelance writer as well as the creative brains and dubious brawn behind this blog you're reading right now, My Name is Cori, & Salt, Light, and Faith. Oh and you might also call her an author. Visit C.B. Stone Books for more.