Marketing. UGH. It’s one of those words that has the fascinating effect of causing one’s lip to curl… usually in a combo of fear, dread, and mild distaste. Unfortunately it’s a necessary evil (and doesn’t have to be skeevy either), so let’s talk about how you can do it a wee bit more effectively than you might be doing it right now. Then maybe I’ll go take my own advice. Heh! While the...
#BGB Tutorial: Writing an Operative SEO Case Study that Closes the Sale
This is a guest post courtesy of Tim Wilson. As I have yet to really dip my toe into writing case studies myself, this was a good learning piece for me. I hope it’s an eye-opener for you as well. And while the focus is on writing an SEO case study, it’s important to note that these concepts are not limited to that and can be applied to case studies for any niche. Since we’re residing...
Grads of the Best MBA Programs to Living Room Entrepreneurs, Start-ups Are in Trouble
Today’s guest post is courtesy of Julianna Davies. She tackles a common #BGB topic in today’s post when she discusses the struggles entrepreneurs face when first getting started. She takes the conversation further by pointing out flaws in the current U.S. tax system, and offers a number of possible fixes for the years ahead. Please do me a solid and make her feel welcome. Amidst a...
Entrepreneur Gold- Why Your Small Biz Needs Local SEO
This is a guest post courtesy of Shawna on why you should pay attention to local SEO and it’s potential benefits to your business. While paying attention to SEO strategies in general is always a good idea, focusing your efforts on local SEO can yield faster results with less effort. Who doesn’t like less effort? Please make Shawna feel welcome in the comments below and shout if you...
Take the Leap and Go Entrepreneur
This is a guest post courtesy of Bianca where she talks tips about going all entrepreneur. She also talks about the exhilaration and fear of taking that plunge to personal freedom. I thought it appropriate food for thought for a beautiful Saturday afternoon. 🙂 Please make her feel welcome in the comments below. I’ve jumped out of a plane- twice; and spent all my money traveling throughout...
Gender-Based Voice for Content Development: Speaking to Your Audience
This is a short and sweet guest post courtesy of Lisa Hann. It’s not something we’ve discussed here on BGB before, so I thought you might find it an interesting read. Speaking the right message to the right people is vital to successful branding and effective marketing. Here at BGB I try to speak to a mix of folks because I know there is a mix of folks that read this blog. However I...
Productive-Shomuctive- I’ve Got An App for That!
Entrepreneurs all over the world suffer from a universal struggle. Productivity! When you’re in business for yourself, you often have so much going on it can be difficult to keep track of it all. As a result you get waylaid by the procrastination bug, or you drown beneath a mountain of “stuff” that you just can’t seem to get or keep organized. Apps to the rescue pal! I swear I’d be lost without...
5 Fantastic #Branding Tips for Freelance #Writers
This is a guest post courtesy of Joane. As you know, branding is important for an entrepreneur, and that includes us freelance writers. These are good ideas to keep in mind before throwing up your shingle. As always, I’d love to hear your thoughts in the comments below. Are you a writer yourself? Any tips to share on branding yourself as a go-to professional? As a freelance writer, you...
#Infographic: Top 10 Most Profitable Media Companies
This is an infographic provided by Best Communication Degrees. Thought I’d share as a little light and interesting reading to your work week. Any comments please feel free to drop them below. Enjoy! Media can be a profitable area for a business. It seems like everywhere you turn people are getting their information, entertainment and opinions from one of several media sources. Much of this...
5 Low Cost Start-Ups That Can Pay Off Big
This is a guest post courtesy of MyBlogGuest. As ya’ll know, I’m a big fan of “not breaking the bank” when you’re trying to get your business off the ground. (It’s why I love freelance writing… virtually no start-up costs!) Powers of deduction means your necessary business budget really boils down to what sort of business you plan on starting in the first...

