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Dear Big Girl Branding- An Open Letter of Apology to My Blog

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First of all, I’d just like to thank you for being so good to me since your birth. I know those birthing canals can get a bit tight, so I am grateful you don’t hate me for not being a better “birther”.  (Yes I made that word up.) Since you were born, you’ve come a long way. You morphed from SexyCopy.Org, with its somewhat off-putting name (No, sexy copy was not a porn site, tyvm) into the...

Copywriting for Uninitiated Business Entrepreneurs

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Photo by YlvaS A light bulb moment happens occasionally. And during this moment… it occurred to me today that perhaps a bit of organization to Big Girl Branding’s content could be in order.  With that in mind, here is the first of many (I hope) to come “cornerstone pages”, “pillar pages”, or “tutorial pages”… whatever particular handle makes...

Big Biz, Small Biz-Why the Former Succeed and the Latter Fail

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There it is folks, in black and white. There are just some things in this world that can’t be denied and the fact that small businesses fail despite the best efforts of the people behind them is just one of the many things in life we might not “get” but still have to swallow. And what a bitter pill it is!  Or maybe it’s more akin to swallowing nails, whichever metaphor suits your drama...

Using Social Media as a Customer Service Slam Dunk- You’re Joking Right?

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Photo by LawGeek Well, actually no. Social media is here and it’s changing the way we do things on a daily basis. But if Twitter, Facebook, Plurk and all those other social networking sites mushrooming up every nanosecond or so have that much power in the real world… We should all be running screaming in fear away from our laptops, computers and iPhones, right? Wrong. You see, the social media...

Top 12 Blogs I Want to Elope to Rome and Get Dirty With Inside the Sistine Chapel- Kind Of…

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Photo by Molly OK, so I know by some people’s standards I might be seen as a pretty busy bee.  I blog, I ghostwrite, I guest post, and I Tweet just to name a few. I also have my own projects in the works, I have a home to maintain, and mustn’t forget to work on my fitness while I’m at it! And I do it all with a smile while raising two crazy boys… so take THAT Super Mom! So I won’t even get into...

Eeek! Spider Wars- The Search Engine Spiders are Crawling!

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Photo by EugeniusD80 This is a guest post by Chad Peterson on winning the war with the SERPS and Big G. While I’m no expert on SEO, he’s got some solid ideas here to stir up those spiders! Happy reading, and be sure to leave your comments below… or else! There are many on page tactics you can use to optimize your pages for search engines.  First and most important is CONTENT...

Top 25 Indicators You Need to Quit Your J.O.B.- No Take-Backs!

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Photo by Dev Null Let me tell you a little story first. (Warning.. grab a coffee, take a break… this one is long!) Once upon a time I too, was in that same swivel chair as you are, thinking about my future and the futility of my career as I realized that I was headed for a bleak looking dead-end. Yep… My near future dead-ended smack into a solid brick wall that could just about stop a...

4 Things a Self-Employed A%# Kicker Can’t Live Without!

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GAXWUDYZ3WXS <—Please ignore the geek speak! Photo by Duncan Leaving the rat race to build your own business is a bit like jumping off a plane. You know that there’s a chance of your parachute malfunctioning and your day ending with a resounding splat… but still you do it in the pursuit of liberty and happiness anyway. Bully for you!  You’re daring and adventurous. I like it...

From J.O.B. Slavery to Freelancing Freedom in 5 Easy Steps

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Photo by Rokito When I was younger, the idea of me being a professional writer was kinda laughable.  I wrote poetry, but never considered myself “a writer”.  And actually making money at writing?  That was something I thought only big name novelists did. I was so clueless! (Only without the blonde hair and skimpy skirts… and the shopping habit…) As I got older, the idea of writing for...

Forget About Finding NEW Customers- Pamper the Old!

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This is a guest post by Adrian Swinscoe regarding a very important topic for a small business owner and entrepreneur… customer retention! Most conversations about business growth would have acquiring new customers right at the top of their list of things to do. For most established businesses, I think that’s rubbish! I would argue that the most important thing for any established business...

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Cori (that's me!) is a wildly hire-able freelance writer as well as the creative brains and dubious brawn behind this blog you're reading right now, My Name is Cori, & Salt, Light, and Faith. Oh and you might also call her an author. Visit C.B. Stone Books for more.

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Have a question? Need a quote? Feel free to reach out via my contact page, and I'll reply as soon as possible. You can also check out my new website at MyNameisCori.com for information on content retainers and portfolio links.

The best compliment that I can pay Cori is to simply say that “she gets it”.

She works extremely hard to capture the written “voice” that will define your business. Cori intuitively knows how to deliver your message in a voice that is both creative and effective. As a newly-minted small business owner, I rely heavily on both her counsel and her expertise. And on top of all of that, she’s hilarious!

Marian Rembert, VAforNonProfits.com

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