client

Biz and Marketing

Guest Post:Alpha Freelancers Seek Out and Accept Only High-Value Engagements – You Can Do the Same

By /

Your next freelance copywriting client could be worth $1,000 to you. Or it could be worth $10,000 or more.

It’s up to you.

No, it isn’t the luck of the draw. No, it isn’t about the economy. No it isn’t about competition from other freelancers.

If you think the value of your next freelance assignment is determined by external factors, you’re just making excuses. It is determined by you.

Alpha freelancers have a plan. They know where they are going. They have a goal and a set of waypoints to reach between where they are now, and where they want to get to.

Having a plan, and a goal in mind, means that every action they take is considered and deliberate. They don’t accept assignments that happen to come along. They seek out assignments that will help them achieve their goals.

Copy and Messaging

Helpful Copywriting Tips: World-Class Copywriter Responsibilites

By /

The term “copywriter” is a pretty broad one, and covers a lot of different areas. One copywriter can solely write direct mail, while another can do online sales letters, press releases, auto-responder copy, or a combination of all 3.

Even if you know the type of sales material you want your copywriter to come up with, the lines can even be fuzzy from there.

In this article, we’re going to discuss some things you should expect any time you hire a copywriter. If your writer isn’t doing these things, there is a problem.