This is a guest post courtesy of Brian. Starting a business can be as difficult or as easy as you want it to be, it’s all in how you prepare and perceive it. Below are some tips to consider before jumping in whole hog. If you’re thinking about starting a new business, you’ve probably already heard the statistics. According to the Small Business Association: 50% of small businesses fail in...
This is an infographic courtesy of Steve.
Great reminder on some of the key points of successful branding, and I figure hey… it’s Friday and infographics are fun! 😀
Happy Friday BGB’ers, don’t get too crazy this weekend.
Over to You
If you found this infographic useful, it’d be awesome if you’d help share it. Be awesome! hehe 😀
This is a very thoughtful guest post courtesy of Chris. Branding yourself (at least in my book) really boils down to knowing who you are, both as an individual and as a business and communicating it clearly. It’s ultimately a way of differentiating yourself from the pack, in a way that’s real and resonates with your people. Do it well, and you will reap the rewards. Don’t...
We all want to be that Super Brand one day. You know, like Coca Cola and Pepsi, or McDonald’s and Burger King. These are super brands that have now become such a part of our society that we “know them”. We know the “voice” of our favorite brands. We understand that they have a personality and identity and we follow them because they reflect our “likes and beliefs” closest. These brands took...
This is a guest post courtesy of the team over at Company Folders, on what it takes to create a powerful biz presentation. I tend to avoid things with the word presentation in them myself, so I thought deferring to someone with more experience in them would be a good idea, for those of you that do erm… present stuff. Please feel free to drop any thoughts or questions in the comments below...
This is a guest post courtesy of Roye Okupe. While branding really isn’t rocket science, it is an area some businesses tend to fall a little short in. Luckily, there are examples of bangin’ hot brands out there that know just what the frack they’re doing, and they do it well. They might not be perfect all the time, but they are consistently doing shite right, and you can learn...
Social media is here to stay folks. The platforms may change, processes may change, but it’s definitely not going anywhere. Unless of course we experience a sudden worldwide blackout, REVOLUTION style. (Tell me you get the reference!) But I digress. Some people, unfortunately for them, still tend to look at social media as a waste of time, or as merely a toy for young people. Some...
This is a guest post courtesy of Gareth on the value of marketing both within the online realm as well as the more traditional print media realm. Obviously both have their own unique set of pros and cons, but old school doesn’t necessarily mean old fashioned or ineffective. Please make him feel welcome and drop any thoughts in the comment section below. It’s become fashionable to dismiss...
This is a guest post courtesy of Mr. John Miller. It’s time to get with the modern era, if you haven’t already. The business landscape is evolving and changing quickly, and brands that don’t even make the effort to keep up are going to bite the dust. Harsh? Maybe. Doesn’t make it any less true. Please share your thoughts and point of view in the comments below dorks. xo...
Today’s guest post is brought to you courtesy of Company Folders. Some great tips here. If you find one or three useful, please consider sharing this post with others. 😉 With the convenience of digital marketing, many companies have forgotten how effective print marketing can be in attracting new customers and keeping existing ones. However, in order to be effective, you have to have...
Cori (that's me!) is a wildly hire-able freelance writer as well as the creative brains and dubious brawn behind this blog you're reading right now, My Name is Cori, & Salt, Light, and Faith. Oh and you might also call her an author. Visit C.B. Stone Books for more.